Cleaning Products Europe 2015 – Call for Papers & Advisory Board Announcement

Smithers Apex is pleased to announce that the 7th edition of their annual Cleaning Products Europe conference is coming to Barcelona, Spain on 24-26 March 2015.

Smithers Apex is pleased to announce that the 7th edition of their annual Cleaning Products Europe conference is coming to Barcelona, Spain on 24-26 March 2015. 

This Cleaning Products Europe conference programme will focus on driving innovation in cleaning through new developments and collaborations across the value chain, as well as looking closely in to current consumer habits, trends and retail perspectives, to attempt to forecast the future industry landscape. 

The agenda will engage all industry stakeholders and feature scientific and strategy-based case studies spanning all areas of the cleaning products marketplace. The objective will be to address challenges within household cleaning markets through innovation projects, collaboration initiatives, looking to I and I and assessing changing consumer trends; as well as including a view from the textiles industry, retailers and regulatory bodies. 

The 2015 conference programme will be shaped and guided by an expert technical advisory board, consisting of representatives from leading companies P&G, Unilever, Euromonitor, Tesco, DuPont, Dow Chemical, Weylchem and KOLB Distribution, to ensure that delegates will receive unrivalled insight into current megatrends, technical innovations and industry case studies.
Smithers Apex are recruiting papers from companies in this sector, who would like to present a case study of a disruptive innovation, a successful collaborative partnership or a novel business model to engage and drive innovation in the marketplace.

If you would like more information, or would like to submit a paper to be reviewed by the advisory board, please contact Karla Sharp, Conference Producer at Smithers Apex, atksharp@smithers.com.


More information about the history of the conference and the conference advisory board can be found here >>

Please contact Karla at ksharp@smithers.com for more information or to submit an abstract, focused on one of the following themes:
- Novel business models to engage the marketplace 
- New product launches
- Innovation and collaboration case studies 
- Appliance & detergent partnerships 
- Bio-based cleaning products
- Managing the role of innovation
- Results of recent research in the chemical and cleaning products industry

Registrations cannot currently be taken online, but if you wish to make an advanced registration please contact Sharon Garringtonfor an offline booking form.

Sponsorship and exhibition opportunities are also available; contact Cherrie Pickard for details