BASF SE - Home Care and Industrial & Institutional Solutions Europe

Cleaning Products Europe Sponsors

BASF´s Home Care and Industrial & Institutional Cleaning Solutions Europe develops, produces and markets a comprehensive range of products for detergent and cleaners worldwide. As the innovation leader in this market, we offer choices to our customers and provide them the best-possible solutions to successfully cater to today’s and tomorrow’s market needs and changing regulatory requirements. Our strong R&D base and in-depth market and application expertise sets us apart from competition and makes us the partner of choice for solutions for efficient, convenient, sustainable and safe-to-use detergents and other cleaning products. Our portfolio, which is constantly being further developed, includes surfactants, enzymes, water soluble polymers, chelating agents, biocides, optical effect products, stabilizers, and methane sulfonic acid.